Brisbane, CA and New York, NY—September 26, 2008—, flagship site of vertical content network Mode Media, today announced that Nola Weinstein would join beginning October 6th as Fashion Editorial Director. She will be responsible for the voice and direction of’s fashion and style content, bringing her fashion and digital experience to’s market-leading publisher network of 640+ sites that include BagSnob, Manolo the Shoeblogger; Fashion Tribes, Second City Style, SheFinds, Stylebakery and many others.

Weinstein joins’s editorial team which includes Martha McCully, who recently was recently appointed as a strategic advisor for fashion and style editorial and Jill Swid, style editorial advisor for Glam. Weinstein was previously the associate fashion news editor at IMG’s The Daily and Prior to that, she was a fashion and accessories freelancer for Women’s Wear Daily in its Atlanta bureau. She was also interim assistant beauty editor at Seventeen magazine. She is a graduate of the Columbia University Graduate School of Journalism.

“I am energized by the vision of Mode Media and to have the chance to leverage the company’s vertical content network model for readers,” said Nola Weinstein. “Bringing women relevant fashion content has always been a cornerstone of my editorial passion.”

“Nola’s strong print and online editorial background makes her an ideal choice to direct our fashion editorial,” said Samir Arora, chairman and CEO of Mode Media “We’re delighted to have her join us as we continue to expand one of our core verticals— fashion and style.”

Mode Media’s vertical content network now features seven separate channels representing each vertical, including: Black Life; Entertainment; Family; Health; Living; Style (Fashion, Beauty, Shopping) and Wellness. Each channel offers a distinctive blend of original editorial, media partner content and curated content from the Glam Publisher Network. The company’s market-leading publisher network of 640+ sites includes: Apartment Therapy; BagSnob; Dwell; EatingWell; FashionTribes; Manolo the Shoeblogger; SheFinds, Stylebakery and many others.

About Mode Media

The founders of Glam created a new media model to bring brand advertisers to niche and premium audiences online. Today, Mode Media is the fastest growing Top 20 Media Company in the U.S. with a total reach of 44 million unique monthly visitors in the U.S. and 75 million global uniques, and is also a Top 10 Display Ad Publisher (comScore Ad Metrix). Mode Media provides a compelling mix of owned & operated Web sites including and the carefully curated Glam Publishing Network of more than 640 popular and influential lifestyle Web sites, blogs and magazines. Mode Media is backed by Hubert Burda Media, GLG Partners, Accel Partners, DAG Ventures, Draper Fisher Jurvetson, Walden Venture Capital and Information Capital. Mode Media is headquartered in New York City and Silicon Valley, California, with international offices in London, Munich and Tokyo.