Central & Eastern Europe’s Leading Publisher to Manage Operations for #1 Global Lifestyle Media Company in Russia, Ukraine and Kazakhstan
BRISBANE, Calif. and MUNICH, Germany – January 21, 2014 – Mode Media Corporation. (corp.mode.com), a leading vertical social media company with the largest online global reach in lifestyle, announced an exclusive partnership with Hubert Burda Media, (http://www.hubert-burda-media.com/) to launch and operate Mode Media in Russia, Ukraine and Kazakhstan. Samir Arora, Mode Media Chairman and CEO, and Fabrizio D’Angelo, CEO of Burda International, made the announcement at the annual DLD Conference in Munich.
In the new company, Mode Media Russia, Burda International will provide marketing and advertising solutions for premium brands, as well as other Burda sites such as http://www.burdastyle.ru/. The partnership provides Mode Media with a wider footprint for serving global clients and their international budgets.
“We are glad to team up with Hubert Burda Media in this exciting new market for Mode Media,” said Mr. Arora. “We have been impressed with this important region’s sophisticated and influential content creators for some time, and look forward to showcasing their talents to premium brand advertisers through Glam’s and Burda’s united expertise.”
“This partnership with Glam is an integral part of our digital growth programme in the Russian speaking markets, allowing us to expand our position in the relevant lifestyle digital sector,” said Mr. D’Angelo.
About Hubert Burda Media
Burda is one of the leading publishers in Russia, Ukraine and Kazakhstan and employs more than 1500 people in the region. Globally, Burda International GmbH is active in 19 markets and currently publishes over 353 magazines as well as a large number of digital media services, including engagements in ecommerce fashion platforms such as Showroom (Poland) and Lidyana (Turkey). Burda International is a leading publisher in Central and Eastern Europe and rapidly expanding in the Asian markets. More than 2,760 people work for Burda International.
About Mode Media
Mode Media was founded in Silicon Valley in 2004 with a simple, yet powerful idea—that people are the most influential filters for discovering and sharing each other’s most passionate interests. We had a pioneering vision that professional digital content could be both as engaging for consumers and as important to brand advertisers as traditional media—and with the right platform, we could create a next generation media company that could bring the emotion of print magazines and the vivid engagement of television to digital consumers. Our mission is to help people create, discover and share content that they love. At our core, we are an innovative technology company that develops products to enrich the lives of hundreds of millions of people worldwide.
Today, Mode Media is #1 in Lifestyle globally and a Top 10 Media Property—reaching more than 242 million global monthly unique users, as measured by comScore (Sept. ’13). Mode Media is headquartered in Silicon Valley, California with offices in New York, Chicago, Los Angeles, Detroit, Tokyo, Munich, London, Toronto, Mumbai, Pune and Seoul.
For additional information regarding Mode Media, visit: corp.mode.com.
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