Marie Claire Group’s Digital Sales House GMC Connect to Represent Mode Media in France
BRISBANE, Calif. – July 11, 2013 – Mode Media Corporation. (corp.mode.com), a leading vertical social media company with the largest online global reach in lifestyle, today announced an exclusive partnership between its French subsidiary and GMC Connect, the digital sales house of Marie Claire Group, wherein GMC Connect will exclusively represent Mode Media’s growing community of nearly 120 female-focused sites and blogs in France. As part of this partnership, Glam’s owned and operated local site will now be known as TinkerStyle. With the addition of popular Mode Media sites and blogs such as Balibulle, U Got A Wish, Hill, Rosa Peals, Deedee Paris and Luxsure, GMC Connect’s reach will expand to 10M uniques by the end of the year.
“We are pleased to be joining forces with GMC Connect and Marie Claire in France, one of the most competitive markets worldwide,” said Jack Rotolo, President, Global Sales and Business Operations, Mode Media. “By combining our proven expertise in reaching the female audience through innovative content and product offerings with GMC’s strategic place among French advertisers, together we are confident TinkerStyle will be a compelling new market entrant for women and advertisers alike.”
“The addition of the Mode Media Creator Community to our flagship digital brands, including Marie Claire, Cosmopolitan, MagicMaman and Family, allows us to significantly strengthen our ability to market multi-country International campaigns as the French leader in the women’s digital space,” said Amalric Poncet, Managing Director, GMC Connect.
About Mode Media
Mode Media was founded in Silicon Valley in 2004 with a simple, yet powerful idea—that people are the most influential filters for discovering and sharing each other’s most passionate interests. We had a pioneering vision that professional digital content could be both as engaging for consumers and as important to brand advertisers as traditional media—and with the right platform, we could create a next generation media company that could bring the emotion of print magazines and the vivid engagement of television to digital consumers. Our mission is to help people create, discover and share content that they love. At our core, we are an innovative technology company that develops products to enrich the lives of hundreds of millions of people worldwide.
Today, Mode Media is #1 in Lifestyle globally and a Top 10 Media Property—reaching more than 294 million global monthly unique users, as measured by comScore (March ’13). Mode Media is headquartered in Silicon Valley, California with offices in New York, Chicago, Los Angeles, Detroit, Tokyo, Munich, London, Paris, Toronto, Mumbai, Pune and Seoul.
About GMC Connect
GMC Connect, the digital advertising branch of the Marie Claire Group, provides a strong, vast and intuitive digital offering in France. Composed of 10 magazine branded sites owned by the Marie Claire Group websites, 9 branded independent websites, mobile-optimized websites, applications for smartphones and tablets, GMC Connect has become a force to reckon with for any advertiser wishing to address female prospective customers.
Advertisers Contact: Sabine Doutriaux and her team, + 33 1 41 46 85 66 or email@example.com
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